Customer Engagement Specialist

Company: Tradify

At Tradify, we believe in empowering tradespeople to succeed in their businesses. We are a fast-growing SaaS company on a mission to transform the industry and make a positive impact on our customers' lives.

We’re looking for a Customer Engagement Specialist to implement and maintain our omnichannel tech-touch strategy, ensuring friendly, engaging experiences and content to help our tradespeople use our platform and promote the Tradify brand.

To be successful in this role, you’ll be a skilled communicator and wordsmith with experience in product marketing as well as customer communications. With experience creating engaging content for a non-technical audience, you’ll work across the customer lifecycle to communicate how to use the product, our new features, and why Tradify can save our customers time. You’ll work closely with the Marketing and Product teams, and across the Customer Team to ensure we deliver a consistent and engaging experience for our customers and to drive product adoption and usage. You’ll be comfortable operating at a fast pace and be able to quickly become a proficient user of Tradify.

If you are a creative storyteller with a passion for technology and excellent communication skills, this is the perfect opportunity for you to join a fast-paced, innovative company.

Your main responsibilities will include:

Understand Tradify’s value proposition and craft that information into compelling messages for customers, prospects, and internal audiences;
Alongside the Product and Customer Comms Lead, work closely with the Support, Customer Success and product teams to develop a deep understanding of the Tradify product, how our customers use it, the questions they have and the assistance they require;
Implement an omnichannel tech-touch strategy to include email content creation, Pendo content creation and management, video creation & online community management to increase activation, educate, inform and support our customers along their journey
Project manage high-volume video creation, execute short and medium term video strategy and be responsible for the long-term housing of assets
Day-to-day management of Pendo, lead the content creation and ongoing updates that will be required to keep tours, guides and tool tips relevant.
Create creative and engaging content to share with our customers, including monthly product newsletters, emails promoting new product releases or add-on features and tips and tricks emails as well as improving upon existing automated onboarding comms
Design and implement a strategy to grow Facebook Community membership and to increase engagement and improve sentiment. This will include creating engaging content for Tradify’s Facebook Community, including but not limited to polls, product announcements, how-to videos and competitions

You’re going to love this job if you:

Thrive on creative problem-solving, variety, organisation, and creative thinking
Have experience creating technical content for a non-technical audience
Have a passion for enabling customer success and improving customer experience
Love breaking down intricate details and turning them into easily digestible guidelines
Can work and succeed in a fast-paced environment
Are highly organised and can juggle many different tasks at once
Believe Tradespeople do important work and want to be part of an environment that works relentlessly to ensure we make their lives better
Flourish in a great team environment where everyone is friendly, smart, and driven

Requirements

To excel in this role, you should have:

At least 3+ years of experience in customer communications and/or product marketing in a SaaS environment
Experience in digital campaigns and communications across a customer lifecycle
Skills in producing written and visual (video) technical content for a non-technical audience
Have a passion for writing & video creation and a keen eye for detail
Love breaking down intricate details and turning them into easily digestible guidelines
Can work and thrive in a fast-paced environment
Are highly organised and can juggle many different tasks at once
Bonus points if you have HTML and newsletter template skills
Ideally, experience working with CRM or Marketing Automation Tech

Benefits

For the right candidate, we offer a great benefits package, including competitive remuneration, Employee Share Options (ESOP), Down Tools Days (5 days a year to follow your passion), Volunteer Leave (to pay it forward in our community), Birthday leave (a paid day off so you can celebrate) and a values-based culture.

Interested? Want to know more? Get in touch

Be among the first 25 applicants

Posted on 2024-01-11

This job listing is being published in accordance with MAPTO basic job rules.